Role:Web Design & Usability Course, Storyboards, Personas, Wireframes, high-fidelity wireframes for desktop and mobile screens

Description:Conceptualized and improved user interface for The Fuss Cupcakes company’ website to turn it into user-friendly user interface. Executed all visual design stages including new typography, colour scheme, and moodboard. Created high-fidelity wireframes for desktop and mobile screens to improve user experience. Designed new functionality, website map and content. The new functionality includes main top banner with welcome message and call-to-action button, home page with previews of all sections and products, a unique proposition, namely “Why To Order Fuss Cupcakes”, customers reviews, preview of Instagram feed, online order, and new convenient visual way to make an order, when a customer can customize an order by choosing from all available flavours on the website and add them in cart.

• Illustrator,
• Adobe XD

Accomplishment:Four new redesigned pages including mobile and desktop screens.